I've had the incredible opportunity to collaborate with some of the world's most iconic brands: Unilever, Johnson's Baby, AB InBev, Pepsi, Gatorade, Claro, and Movistar. Each partnership has been a journey, a chance to push boundaries, spark creativity, and leave an indelible mark on the global stage.

As a creative leader, I've been fortunate to guide and mentor countless brilliant minds, helping shape the careers of hundreds of passionate professionals across top agencies like Y&R, JWT, DM9DDB, DDB Colombia, and MullenLowe Delta. The heart of my work has always been empowering others to shine, think beyond the ordinary, and challenge what's possible.

I am deeply honored to have been named the best creative director in Brazil, Colombia, and Ecuador. But I owe it all to the teams I've had the privilege of working with. Their brilliance, dedication, and relentless pursuit of excellence have been the driving force behind every success. I will be eternally grateful to them.

And the accolades—Cannes, LIA, Clio, New York Film Festival, D&AD, One Show, Effie Latam, Effie Brazil, Effie Colombia, Effie Ecuador—are not just trophies; they are a testament to what we can achieve when we strive for excellence, innovate without limits, and create work that truly matters. These awards remind me that advertising, at its best, has the power to inspire, change, and transform. And that's what I've always believed it should be.